Arabian Adventures Meetings, Incentives and Events and Gulf Ventures Events join forces

Sydney, 13, January 2016: Two of the Middle East’s leading MICE (Meetings, Incentives, Conventions & Events) operators, Arabian Adventures Meetings, Incentives and Events, and Gulf Ventures Events, have come together to further strengthen their already comprehensive services for the market. The new partnership, known as Arabian Adventures Meetings, Incentives and Events, is part of the Emirates Group.

“Australia and New Zealand are important markets with an established and growing MICE industry. By joining forces, we believe can provide more expertise to our customers, access a wider network of contacts, and offer even more value to our clients,” said Justine Thomas-Butler, Manager of Arabian Adventures Meetings, Incentives and Events.

Arabian Adventures Meetings, Incentives and Events will be looking to enhance existing partnerships, expand its global reach and market share, as well as diversify its product offering. It will continue to be represented by PillowMINT, the leading partner for MICE companies in Australia and New Zealand. Since 2011, PillowMINT has partnered Arabian Adventures Meetings, Incentives and Events in the market, helping to promote the UAE as an exciting destination offering a variety of opportunities and experiences.

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